AI for Executives Online Class-based

AI for Executives Online Class-based

​This self-paced programme, gives you the possibility to plan your daily study. Each module opens at the start of the week, so you can work through the videos, readings, and activities at your own rhythm around your professional commitments, with a clear week-by-week structure to keep you on track and a dedicated support team and peer community alongside you throughout. Combining a strong conceptual foundation with action-oriented, practical exercises, cases and peer discussion, the course helps you integrate AI into your business strategy, drive innovation, and lead your organisation into the future.

• Start on a fixed date with a defined cohort
• Complete the programme in five weeks, followed by the Delivery Capstone Project
• Progress through one module per week according to a structured schedule
• Join a 90-minute live online session with the instructor each week
• Discuss key concepts, business cases and real-world AI applications during the live sessions
• Exchange experiences and insights with fellow participants through small-group discussions and peer learning
• Bring in AI use cases from your own organisation for discussion and application
• Complete knowledge checks, module assignments and the Delivery Capstone Project with scheduled deadlines
• Receive ongoing instructor support and feedback throughout the programme
• Access recordings of all live sessions and course materials in Canvas

"This programme exceeded my expectations in both depth and academic rigour. The flexible format made it easy to combine with a busy schedule. I learned that AI requires a structured and critical approach, with awareness of both its potential and its limitations.”
Mr Oana Octavian (Romania),participant of the April 2026 programme 

"This was one of the best programmes I have attended. The platform was very easy to navigate, and much of the knowledge presented was new and insightful for me."
Ms Hiba Al Naabi (Oman), participant of the April 2026 programme 

Accreditation

Maastricht School of Management (MSM) is part of the Maastricht University School of Business and Economics (SBE). SBE has been awarded three prestigious accreditations, AACSB, EQUIS and AMBA, resulting in what is known as the Triple Crown accreditation. Only 1% of business schools worldwide can boast this honour, many of which are SBE partner institutes.

Global recognition for MSM's Executive Education by Financial Times Read more

Are you considering joining this Short Executive Programme but would like to know more about it? Watch the video below, in which Adriana Seclaman explains the programme and how you can benefit from it.