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Leading Strategy │Maastricht School of Management | Maastricht School of Management Leading Strategy

  • Certificate
    Certificate of participation
  • Mode
    Full-time (on campus)
  • Course date
    28 September - 01 October 2026
  • Duration
    4 days

Directing your organisation

Strategy is often treated as an annual planning exercise that produces a polished slide deck but little real change. In practice, successful organisations approach strategy very differently. Strategy is about making choices and trade-offs and continuously aligning those choices with external opportunities and internal capabilities.

This programme takes a practical approach to strategic leadership. Participants explore how strategy is developed, tested, and implemented inside real organizations. The programme combines analytical frameworks with real executive experience to demonstrate how strategic thinking becomes embedded in day-to-day leadership decisions.

Through interactive sessions, real industry examples, and expert guest lectures, participants will learn how strategy moves from analysis to action. By the end of the programme, each participant will develop a personal strategic action plan that can be applied directly within their own organisation.

"The opportunity to share a learning environment with participants from different cultures and backgrounds really made a difference for me. Over the years, I’ve followed multiple training programmes, but usually with Dutch colleagues only. As I work for a global company, this international approach was incredibly valuable.”
Mr. Frank Hartenberg (The Netherlands) participant Strategic Leadership November 2024

Accreditation

Maastricht School of Management (MSM) is part of the Maastricht University School of Business and Economics (SBE). SBE has been awarded three prestigious accreditations, AACSB, EQUIS and AMBA, resulting in what is known as the Triple Crown accreditation. Only 1% of business schools worldwide can boast this honour, many of which are SBE partner institutes.

Global recognition for MSM's Executive Education by Financial Times
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